{"product_id":"la-riche-directions-colours-deep-purple-100ml","title":"La Riche Directions Colours Deep Purple 100ml","description":"\u003cp class=\"tw-data-text tw-text-large tw-ta\" id=\"tw-target-text\" role=\"text\" dir=\"ltr\" tabindex=\"-1\"\u003e\u003cspan class=\"Y2IQFc\" lang=\"en\"\u003eLa Riche Directions Deep Purple is an intense, semi-permanent, and conditioning hair color that offers rich violet coverage with cool blue undertones. The gentle, vegan formula—packaged in a recyclable 100 ml tub—is free from ammonia, peroxide, and PPD; the product delivers vibrant color while simultaneously conditioning the hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"coolcurl","offers":[{"title":"Default Title","offer_id":57359746793847,"sku":"5034843001790","price":6.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0920\/5012\/9271\/files\/Screenshot2026-08-07154720.png?v=1786110504","url":"https:\/\/coolcurl.nl\/products\/la-riche-directions-colours-deep-purple-100ml","provider":"coolcurl","version":"1.0","type":"link"}